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ABOUT | Beth Anderson Moorhead

ARTIST

United States born artist Beth R. Anderson-Moorhead has worked professionally as an artist, designer and marketing executive for over 25 years. Painting from the time she was seven, Moorhead holds degrees from the University of Minnesota in Applied Design, Marketing and Music, supplemented with two years of studies in graphic design and commercial illustration. Today, Moorhead is becoming recognized as one of today’s up and coming artists bringing a wealth of knowledge and talent to her work.

ABSTRACT OR LANDSCAPE

A “Naturalist” by choice, Moorhead explores the world of abstract, non-figurative and symbolic art and its relationship to nature. Centering on either abstract or landscape form, Moorhead’s work is strong in color and passion while retaining a sense of calmness and playfulness. Prior to laying paint to canvas, a series of watercolors are created to develop the structure, style and color of each painting. Utilizing various under-painting techniques, Moorhead’s work becomes emotional statements inviting the viewer to share some of the excitement and pleasure the artist experienced when creating the work.

While exploring the world of wildlife art and folk as a child in northern Minnesota, Moorhead learned knife pallet and brush techniques from Bunny Humphrey and the use of templates and quick watercolor wash from the legendary Les Kouba. Fascinated in her teens with various colors, fabrics and design elements, Interior Designer Ray Elliot taught Moorhead how design periods in history could repeat themselves in various forms. While studying under Eugene Larkin and Marian Bagley at the University of Minnesota, Moorhead met international artist and designer Henning Jensen. Jensen a graduate of the École nationale supérieure des Beaux-Arts in France was also a student of post-impressionist artists, Ernest, Picasso and Matisse. Jensen’s master classes taught Moorhead how to use form, line and color to evoke emotional responses from audiences in her paintings and the importance of human emotions and sensitivities as catalysts for the creation of great art and design. Moorhead’s work can be found in private collections throughout the United States. Beth R. Anderson-Moorhead invites you to share in her experiences and the work that reflects her relationship with the land, all things natural and our connection to our European roots.

BIOGRAPHY

Born in Brainerd, MN
Since 1972, painting and exhibiting professionally
Since 1996: Owner Moorhead & Co.
Since 2016: Owner and manager, eGALLERi.com

EDUCATION

B.S. Degree, Applied Design & Marketing | University of Minnesota, 1988
A.A. Degree, Graphic Design/Commercial Illustration | University of Minnesota, 1989
Graduate study in oils and acrylics | Henning Blak Jensen
Mentors:  Les Kouba, Bunny Humphrey, Raymond Elliott, Marian-Ortolf Bagley, Eugene Larkin

MOORHEAD & CO.

Specializing in Integrated Marketing, Digital Marketing, and Design Consultation

Moorhead & Co. is focused on helping businesses and non-profits succeed in today's hyper-digital competitive landscape. Clients serviced include notables such as Southwestern Bell Communications, AT&T,  Verizon, American National Bank, The Dale Warland Singers, Saint Paul Chamber Orchestra and small seasoned entrepreneurial and nonprofit businesses within the automotive, healthcare, arts and services industry.  Services offered include:

Integrated Marketing and Digital Marketing

At Moorhead & Co. we will help you understand the strategy behind the messaging you are trying to convey to your B2B and/or B2C audiences. Strategic and Brand Development, Digital/Print Creation and Implementation services provided.

Strategy: Integrated, Mass Media, Direct Response and Digital, Content and Social Strategy
Brand: Identity, Creation, and Placement
Digital: SEM/SEO, Lead Gen, Lead Nurturing, Content Messaging, Social, Copy Development and Execution

Design (Digital/Print)

From Websites, Company/Product/Service Logos, Digital/Print Ads, Brochures/Sales Tools and Direct Mail - there isn't much Beth has not designed in her career. Plus, we have access to some of the hottest talent in the country regardless of the industry you are in. Call us for a free consultation today.

To learn more about Beth Moorhead's marketing and design services you can contact via LinkedIn.